Living with plants at home brings forth a multitude of benefits that are truly endless. Plants don’t just liven up your space and make it more vibrant and inviting; they also assist in unwinding after a hectic day. Research has shown that simply touching a plant’s leaves for two minutes can significantly reduce stress levels!
The quality of the air we breathe at home has become a critical concern for everyone during and after the pandemic. Consequently, air purifiers have increasingly gained popularity as indoor essentials. Unfortunately, most air filters are impractical and contribute to unnecessary plastic waste.
In the midst of these considerations, Briiv Air Filter, focused on sustainability, stands out as an innovative, natural air filtration system designed to provide you with healthy, pure air in your home, harnessing the power of plants.
Why should we prioritize air cleanliness?
Every year, seven million people prematurely lose their lives due to air pollution—SEVEN MILLION! This number exceeds the population of Denmark.
Air pollutants aren’t solely emitted from traffic and factories. Small particles and harmful gases are released into our homes every time we cook, light and blow out candles, use cleaning products, or even play with our pets. Ensuring good air quality is truly essential for creating a healthy home environment.
Studies indicate that good air quality can lead to better sleep, higher energy levels, and enhanced cognitive functions. Reducing toxins, pollution, and fine dust in the air is a proven way to improve our quality of life and overall health.
What sets Briiv apart?
The primary issue with most air filters is their use of plastic HEPA filters. In 2019, 15,000,000 air filters were purchased, and an average filter needs replacement every 6-8 months. These plastic filters are non-recyclable, resulting in the equivalence of 6,000 tons of plastic waste every six months, taking thousands of years to decompose!
This is where Briiv steps in. The Briiv air filter employs natural microstructures of moss, coconut, carbon, and a newly engineered silk matrix to filter indoor air. With 96% less plastic content, the product is predominantly entirely recyclable or biodegradable! When the filter is replaced, its natural filtering system allows for composting.
Briiv uses a bioplastic derived from the phloem of the filipos plant, a new bioplastic derived from areas where agricultural products cannot be grown. This agricultural process captures carbon and completely biodegrades.
How does the Briiv air filter work?
Briiv utilizes a completely natural and unique three-stage filtration system. It employs dried moss and coconut fibers to filter larger particles, followed by an engineering marvel that combines carbon and nanofibers for filtration. The carbon extracts odors from the air, not only purifying it but also enhancing its fragrance.
Nanofibers eliminate the finest harmful particles in the air and can biodegrade 100% naturally.
Briiv also filters cigarette smoke.
When it’s time to change your filter, smart applications notify you. By downloading the Briiv app on your smartphone, you can track your filter usage, receiving alerts when a replacement is due.
Changing the Briiv air filter is easy – after removing the glass section, the filters can be taken out and naturally decomposed due to their natural composition.
The product was honored with the prestigious Red Dot Product Design Award in 2021.
Briiv, with its minimalist and chic design, will seamlessly complement your office, living room, or bedroom, offering both greenery and benefits that bring tranquility with every breath—a must-have for every home.
Leave a Comment